Management Team

 

The principles under which LMI was established are a direct result of the "lessons learned" from our COMDEX experience.   Hal was instrumental in putting "InternetWorld Conference & Exposition" on the map domestically and internationally.  First by expanding IW into Boston, San Jose and New York.  Then by licensing "InternetWorld" and the magazine in 18 countries within a 16 month period.  Tradeshow Week  was characterized "IW" as the "fastest growing tradeshow in the history of the tradeshow industry".  LMI expertise has been retained by Gartner Research among others. LMI reorganized Gartner's Tokyo, Japan operation and set up a general sales agent network in support of the SymposiumITXpo and the hiring of a new GM.... Vision Events benefited from LMI project management by expanding sales  into Japan, Korea, China, Hong Kong, Taiwan, Philippines and Singapore.....  IDGWorldExpo expanded its product offerings when LMI licensed its LinuxWorld Expo and BioITExpo into Korea.  Other examples of client success stories include the global expansion of Yankee Group Research, DCI, Jupitermedia, CMP.  Additional clients include, the World Trade Center-Boston, IBM and Microsoft and the Venetian Resort and Convention Center, Macau (SAR) China.  Countries where LMI has successfully formed and managed  strategic alliances include: Japan, Korea, China, Hong Kong, Taiwan, Philippines, Singapore, Thailand, India, Australia, UK, France, Germany, The Czech Republic, Israel, Mexico, Brazil, and Argentina.

Hal Lord, President & CEO

Lexington Marketing International, Inc. (LMI) was established in 1993 by Hal Lord, a former executive with The Interface Group (TIG) Needham, MA.  The Interface Group was the original producer and organizer of COMDEX, one the worlds largest, most influential, IT conferences and expositions.  Initially Hal served as the Director of Training and Development, responsible  for hiring/training and managing the COMDEX sales and marketing teams.    Hal was also responsible for building the COMDEX telemarketing, national field sales and international sales teams.  Under the banner of new product development Hal led the design team and launch of the International Travel Industry Expo (ITIX) in Chicago.   ITIX featured 120 National Tourist Offices, airlines, tour operators and destinations from around the world.    ITIX attracted more than 15,000 delegates in its initial production and proved to be a highly  profitable venture .  During his ten year tenure at The Interface Group, Hal  assumed General Management responsibility for reorganizing COMDEX  Operations in Europe and the Asia-Pacific region while relocating first to Paris, France and subsequently to Sydney, Australia.   The primary business objectives were to streamline and improve the competitive positioning of both organizations in the form of, gaining access to new customers, generating increased revenue and building brand while protecting the company's assets.